“The day will come when men will recognize woman as his peer, not only at the fireside but in councils of the nation. Then, and not until then, will there be the perfect comradeship, the ideal union between the sexes that shall result in the highest development of the race.” – Susan B. Anthony
In conjunction with International Women’s Day, we want to take a look at women who are changing the social media marketing scene. As we all know, social media is such a new and expansive thing. It is changing the world with viral videos, new ideas, and serves as empowerment for humankind no form of media has ever done before.
Today, we want to look at a few women that are changing the game and reshaping the landscape of how businesses should market their brands, items, and services.
Tamara McCleary – brand marketing expert
McCleary is a branding expert, CEO, and founder of Thulium, a company specialising in brand amplification with the big-guns like Verizon, IBM, and the United States Department of Defense. Not only that, she is a leading technology futurist, believing advancements such as AI will bring great social, political and spiritual impact to the business world. She often discusses how new ways to win the market on several platforms.
Ann Handley – digital marketing expert
Also known as the Wall Street Journal’s Best-Selling Author, she has written detailed accounts on how to write and manage content excellently. Her books have been translated to 19 different languages! Handley also runs a company, MarketingProfs, a marketing training, and education company with more than 600,000 subscribers. Other remarkable things she has been dubbed include being named by IBM as one of the 7 people shaping modern marketing and the world’s first Chief Content Officer and an acclaimed writer and communicator.
Madalyn Sklar – Twitter marketing expert
Tweet, tweet – a little birdie told me that Madalyn Sklar is the one to go-to for all Twitter advice. Named Woman Entrepreneur to Follow by HuffPost, and she was ranked the numero uno of Social Media Power Influencer in Houston. On her website, madalynsklar.com, she makes it a point to release strategies on how to be more effective on Twitter. She aspires to continue educating people (entrepreneurs, marketers, etc.) on how to achieve optimum results with their social media, especially Twitter.
Mandy McEwen – SEO expert
Everything online is marked with SEO. It is a tag that gives information potential to reach many people across the vast Internet. McEwen has helped many techs and healthcare companies dominate and conquer search pages for the last decade. She devoted her time to learn the tricks of the trade when she was still a sales consultant. Today, she is the CEO and founder of Mod Girl Marketing, an agency that helps brands and business owners get seen and heard.
Cynthia Johnson – personal branding expert
You have a price tag, and you can actually make yourself invaluable as a brand. Johnson, an American entrepreneur, marketing professional, SEO specialist, social media influencer, author and the keynote speaker will tell you this is true. She has published a book that explains the process of going from unknown to influencer by achieving personal proof, social proof, recognition, and association. From personal experience, she talks about how she transformed from an on-staff social media manager to social media influencer, entrepreneur, and marketing thought-leader through accelerated brand development, continuous brand management, and strategic growth
These are just some of the women who are rocking the social media world. Do you have a community around you that can drive your business and your brand to an esteemed status? Being with the right people at the cusp of success is vital to reaching it.
To all women here, Happy International Women’s Day. Need marketing help? Check out PINC 360.Tags: ann handley best-selling author brand marketing expert branding expert cynthia johnson digital marketing expert empowerment huffpost international women's day madalyn sklar mandy mcewen mod girl marketing personal branding expert seo expert social media influencer social media manager susan b anthony tamara mccleary twitter marketing expert united states department of defense verizon viral videos wall street journal woman entrepreneur